FM 102/1 BIG SNOW SHOW 12
E a g l e s B a l l r o o m
N o v e m b e r 3 0
Walk The Moon • Foster The People
D e c e m b e r 1
D e c e m b e r 2
Cold War Kids
The Milwaukee Radio Alliance is comprised of three very unique radio stations: B93.3 WLDB-FM; FM 102/1 WLUM-FM; and 100.3FM and 1290AM WZTI-AM Milwaukee’s True Oldies Channel.
The partnership was born in 1996 via veteran broadcasters Bill Lynett (Shamrock Communications) and Willie Davis (All Pro Broadcasting and NFL Hall of Fame Green Bay Packer). In an era of growing consolidation, the need became evident for radio stations that truly serve their communities; stations directed by broadcasters not venture capitalists; stations that would actively serve the people in their communities.
The Milwaukee Radio Alliance, an anomaly in today’s radio business, is alive and well in southeastern Wisconsin and is extremely proud of its business model of local ownership, community involvement, interactive relationships and listener-responsive programming.
The management philosophy of the Milwaukee Radio Alliance is “hands-on.” No other radio group in the area has the aggregate experience in the Milwaukee marketing community. MRA’s radio professionals have been a part of the advertising and marketing scene for 20, 25, 30 years and more, and they pride themselves on their personal relationships with agency principals and local business owners. Radio is a very personal medium, and the real relationships that have been built over the decades have become the MRA’s trademark.
RADIO ACCOUNT EXECUTIVE
Employment Type: Full-time
The Milwaukee Radio Alliance is constantly recruiting Account Executives. This is an outside sales position in which you would be accountable for selling commercials and promotions to local and regional business owners and developing your own new business clients.
Must be highly assertive, trustworthy, creative and have integrity. The ideal candidate will meet deadlines, be self-motivated with great follow through skills and a sense of urgency. This is a fast-paced environment, so successful Account Executives thrive under pressure and find ways to solve customer challenges.
Microsoft Word, PowerPoint and Excel basic skills are a must, so are excellent written and verbal communication skills, combined with a professional presentation. If you are assertive, focused and goal oriented and want to work for a family owned business, this could be your opportunity.
Date available: Immediate openings
Contact: Tom Cheng, Group Sales Manager at (414) 771-1021 or email@example.com
Or mail to:
Tom Cheng, Director of Sales
Milwaukee Radio Alliance
N72 W12922 Good Hope Road
Menomonee Falls, WI 53051
• Outgoing and motivated?
• Organized and responsible?
• Able to engage with people on a personal level?
• A music fan?
If you can answer all these questions with an enthusiastic “YES,” then an internship at the Milwaukee Radio Alliance might be right for you! The MRA is a local, independently owned company consisting of three radio stations: B93.3 WLDB, FM102/1 WLUM, and Milwaukee’s True Oldies, WZTI-FM/AM. Interns at the Milwaukee Radio Alliance dedicate a majority of their time to the promotions department for WLDB and WLUM.
Duties will include, but are not limited to:
• Set-up, execution, and tear down of station events (concerts/shows, community events, bar events, retail events, and more)
• Being the “face” of our radio stations and acting as a brand ambassador for the MRA in public
• Building and maintaining listener databases
• Light website maintenance, including content and photos
• Occasionally assisting programming, sales, and production departments
• Other duties as assigned
Interns must be at least 18 years of age and willing to dedicate 10-15 hours a week to the station (sometimes more, sometimes less depending on the time of the year). Interns are expected to be with the station for at least three months, but may continue the internship beyond that. Internships are unpaid, but can be taken for school credit. The goal of the internship is to find out if radio is the right career for you and to prepare you for a career working in the media.
If an internship in radio is something you’ve been looking for, contact Pat Nienow with a resume and cover letter at: firstname.lastname@example.org